Made to makean impression.

The brief

Syntra had their identity in place: the interlocking mark, the navy and champagne, and automate, integrate, elevate underneath it. What they needed was the material that goes out into the world: cards for a business built on introductions, and shirts for the team to wear at a major building trade show.

What we did

Applied the brand rather than reinterpreted it. The cards are printed on deep navy with the mark and the type in champagne, and a QR code carrying find out more beside it, because the product is far easier to show than to describe on a card. The shirts do a different job. The front leads with one clear offer, automated court lighting and access control driven by live booking data, and the back opens that out into the whole platform: audio, security, heating and cooling, energy management, solar and EV charging, with a dedicated address to go to.

The result

A team who walk a busy trade show floor already explaining what they do, and a set of material that reads as one brand whether it is handed across a table or seen from the other side of a stand.